Omniture to Acquire Visual Sciences
Oct 29th, 2007 by Pedro Sostre
Despite the industry-wide consolidation going on in web analytics, it still sort of shocked me to hear the news that Omniture was acquiring Visual Sciences. According to the release:
The combination of Omniture and Visual Sciences creates a company with substantial scale and resources to deliver industry leading products and services that address the rapidly expanding online business optimization market. The combined company will be able to accelerate investments, meet a wider set of customer needs through a richer solution set and have a significantly greater opportunity to grow into new markets.
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