Andrew Goodman opens up the topic of Web analytics history on his blog. It's good timing, with the buzz building around the E-Metrics Summit. Web analytics has exploded and is going to explode even more. I agree with what Andy said, "The trick will be, how to manage the rapid ...

Marshall Sponder isn't taking all the credit for launching the Web Analytics Association's new blog. But as director of the WAA's Social Media Committee, he did a fine job pulling it off. It's good to see the industry have an official blog, despite all the guru bloggers out there on ...

While I couldn't find much on their website, Visual Sciences fall user conference VisCon is just around the corner - October 9-12. I got this email from them and I thought I'd help spread the word: SAVE THE DATE - October ...

The Web Analytics Association (WAA) today announced the WAA Base Camp, a series of one-day web analytics workshops that offer valuable information for newcomers, current practitioners and veterans alike, providing a solid foundation in website measurement, with authoritative course materials taught by industry experts. The first workshop, "Introduction to Web Analytics," ...

As the evolution of online business analysis continues, web analysts, marketers, and other every day web analytics users are now applying best web practices to the entire business. However, users sometimes analyze metrics that are only meaningful to them or their small team. So how do you impress the CMO? ...

Need some web analytics education? What better place to go than the Web Analytics Association? The WAA-UBC Award of Achievement program is designed to be the most complete, intensive course on optimizing business goals through web analytics for marketers and IT professionals. Participants gain practical approaches to assessing web analytics tools, ...

The analytics die-hards out there are probably already aware of the semi-recent (08/2006) acquisition of ClickTracks. Unlike my super-talented partner on this website, Jennifer Leclaire, I am not a journalist so I didn't feel led to comment on that bit of news. I did learn recently however that ...